Adco.
ADCO. Philosophy
Our main belief is that life was made for you to be passionate and genuinely authentic in whatever you do. In this current era, we are fed what to do, what to believe, and how to live. Our hearts ache for the person who lives an unpassionate life. To live without passion means that you are not authentic in what you do every day, and that is what ADCo. wants to change.
A passion to inspire complete authenticity
ADCo. was inspired by the observations Rey 'ALFA97' Alfafara has gathered throughout his life...
From observtions of people going though life in the traditional way to watching many move without a purpose and from ancient texts like 'Meditations' by Marcus Aurelius to modern ones like '12 Rules for Life' by Jordan B Peterson... ADCo. was inspired to help anyone find the greater sense of life. Let us explain...
The world is a hostile place, but moreover, it is a place that can make one feel that there is no meaning to life. You see, we live in a passionless world. What ADCo. believes to be the cause of all this is one major concept: WE ARE NOT INFORMED ON HOW TO BE UNIQUE. Rather, we are told to supress our inner yearning to be whatever we want to be, because what we want to be is "unrealistic". Furthermore, and because we are not taught how to express our uniqueness, we fall short of being a passionate person in exchange for living a life that is 'cookie cutter' and ingenuine. ADCo. wants that to change.